• Home
  • About Us
    • Our History & Accomplishments
    • Our Leader
    • LMA Gives
    • Photo Gallery
    • Library & Resources
  • Services
    • Assignment of Benefits & Insurance Litigation
    • Associations & Nonprofits
    • Business Development & Procurement
    • Education
    • Energy & Environment
    • Emergency Management
    • Flood Insurance & Resilience
    • Healthcare
    • Insurance/Financial Services
    • Legislative & Regulatory Monitoring
    • Marketing Intelligence
    • Property & Casualty Insurance
    • Public Relations
  • Legislative Updates / News / Podcasts
  • Contact
  • Home
  • About Us
    • Our History & Accomplishments
    • Our Leader
    • LMA Gives
    • Photo Gallery
    • Library & Resources
  • Services
    • Assignment of Benefits & Insurance Litigation
    • Associations & Nonprofits
    • Business Development & Procurement
    • Education
    • Energy & Environment
    • Emergency Management
    • Flood Insurance & Resilience
    • Healthcare
    • Insurance/Financial Services
    • Legislative & Regulatory Monitoring
    • Marketing Intelligence
    • Property & Casualty Insurance
    • Public Relations
  • Legislative Updates / News / Podcasts
  • Contact
  • MENU

Governor to Sign AOB Reform Bill

SHARE THIS

End of long wait to stem abuse

The seventh time proved to be the charm for commonsense reforms against unscrupulous vendors and their shady attorneys as the Florida Senate last week passed its Assignment of Benefits (AOB) reform bill.  The bill is identical to one passed in the Florida House earlier this month and Governor DeSantis, who has decried AOB as a “racket” says he will sign it into law.

HB 7065 / SB 122 by Senator Doug Broxson (R-Pensacola) passed by a vote of 25-14.  It had been amended two weeks ago to match the House bill by Rep. Bob Rommel (R-Naples) which passed that chamber on April 11.  It addresses the explosion of property insurance AOB lawsuits over the past decade – up 900% from 2008-2018 and up 8,000% when you include automobile glass AOB suits.  More than half of insurance litigation in Florida today involves an AOB.

The bill revises the current one-way attorney fee system which incentivizes lawsuits and institutes a formula, based on the difference between the vendor’s presuit settlement demand and the insurer’s pre-suit settlement offer.  The Vendor would receive attorney fees only for judgements at least 50% larger than the disputed amount.  (If the judgement is less than 25% of the disputed amount, the vendor would have to pay the insurer’s attorney fees.)

The bill also requires vendors give a 10-day notice prior to filing suit, and in essence “stand in the shoes” of the policyholder for depositions and other “duties after the loss” responsibilities, provide the AOB document within 3 days, and an itemized, per-unit cost estimate of services.  Emergency services would be limited to $3,000 or 1% of the policy limit.  Vendors CANNOT use the AOB in any way to extort “administrative fees,” “mortgage processing fees,” or “penalty fees.”  Consumers have 14 days to rescind an AOB and 30 days if work hasn’t commenced.  Insurance companies will be allowed to offer policies limiting or prohibiting AOBs in the future and in most instances these policies will be less expensive than policies that allow them.  (See Bill Watch for complete details.)

The bill requires state-run Citizens Property Insurance rates for 2019 to reflect projected savings.  Citizens President & CEO Barry Gilway called passage “a critical step in our efforts to bring relief to our policyholders, who have had to pay the bill for runaway litigation and AOB abuse.”  Citizens’ actuaries have estimated the reforms would reduce the statewide average rate need from 25.2% to 10.1% for homeowners policyholders.  In South Florida, the epicenter of AOB abuse, the average rate need would drop from 30.4% to 12.8%.  These figures will change slightly as policy information and data are updated.

Citizens current 8.2% statewide rate hike request before the Florida Office of Insurance Regulation reflected the rising costs of AOB and other litigation and would impact 97% of its 421,000 policyholders.  That request is now being recalculated and will be re-submitted to regulators to reflect expected savings under AOB reform as required by the bill.

The Florida Senate voting on the AOB Reform Bill, April 24, 2019

Despite this legislation being tremendous public policy benefitting consumers, several Democrats opposed any AOB reform and there was one Republican who just said no as well: Senator Anitere Flores from Miami, the former chair of the Banking & Insurance Committee.  For some reason, Senator Flores never grasped the gravity of the consumer abuse and that rates for her constituents were going up because of this insanity.

“This legislation is a long time coming and serves as a wake-up call to the bad actors that these abusive tactics will no longer be tolerated. I am thrilled and relieved the Legislature recognized the need to end these scams and weed out those who are hurting our customers and tarnishing our industry’s reputation,’’ said Cam Fentriss, legislative counsel for the Florida Roofing and Sheet Metal Contractors Association (FRSA).  I salute Cam and the FRSA for joining, rather than fighting against this needed reform.

A provision that included automobile windshield AOBs was taken out of the bill several weeks ago, a move the Consumer Protection Coalition said was disappointing. “Thousands of Floridians have unknowingly become the subject of litigation over their windshield replacement claims without their knowledge or consent. This practice must stop.  We encourage lawmakers to address auto glass in future AOB reforms,” the Coalition released in a statement.

Despite well-organized opposition from some construction and restoration groups, as well as the trial bar of course, reform was passed.  A Sun Sentinel Editorial last week advocating against the reform without an accompanying industry guarantee of rate reduction, mentioned yours truly.  It noted my defense of the industry as doing right by policyholders and took a swipe at me for being a regulator-turned-lobbyist.  Folks, I always take things like that as a good sign, that I must be making a difference!

But grieve not for the trial lawyers and their ongoing quest for full employment.  There are alternatives to using AOBs that can sting just as much and are not affected by this reform bill.  The dynamic legal duo of Kim and David Salmon of Groelle & Salmon in St. Pete notes that “causes of action” are still assignable.  Under Florida law, parties can assign causes of action derived from a contract or a statute.  Causes of action, they say, can be brought under a breach of contract.  It doesn’t have to be for insurance benefits.  The cause of action is considered personal property and is an asset that can be sold or assigned to anyone.

Of course, they are right.  The bad actor trial lawyers are now convincing homeowners with claims via video, radio, and billboard: “Don’t file an AOB or sign-up with a public adjuster – just call us and we will file your claim.”  It’s not uncommon now for a lawyer to call in the First Notice of Loss claims line of an insurance company in place of the homeowner, who should be the one to call first.

One insurance industry executive has predicted there will be a race to file as many AOBs as possible between now and July 1, when the reform will become effective following the Governor’s signature.  For more on where we go here, I hope you’ll join me at a Lunch & Learn on AOB that I’m honored to be a part of with Robert Schulte of Scarborough Attorneys at Tampa’s Oxford Exchange next Monday May 6. (You can RSVP to Stacy Simmons at [email protected] to reserve your complimentary seat – CE credit information is pending)

Governor DeSantis, in his state of the state address on the eve of this legislative session, noted that AOB “has really degenerated into a racket” that he hoped the legislature would fix.  He has said he will sign this reform bill to become effective July 1 and I received a phone call last week from his office, asking why I support it.  I was happy to oblige and here’s what I shared with Governor DeSantis staff:

As a former Florida Deputy Insurance Commissioner and representing property insurance companies that write 2 million of Florida’s 6 million property insurance policies, I have seen first-hand what happens when bad actors use an AOB to unlawfully inflate claims amounts and delay claims repairs so damages worsen and make repair costs go up.  This bill protects all Floridians from abusive tactics that have gone on too long.  Thank you Governor DeSantis for your leadership!

LMA Newsletter of 4-29-19

SHARE THIS

Tags: AOB, Assignment of Benefits bill, Florida Legislature, HB 7065, SB 122

“Keep up the great work, Lisa! I enjoy your updates!”

John Askins, Former Director
Florida Department of Financial Services, Division of Insurance Fraud

“What a great outreach and platform. God Bless.”

Ken Donohue, Former Inspector General
U.S. Department of Housing and Urban Development (HUD)

“A high-profile attempt to undo recent litigation reforms that helped stabilize the insurance market was successfully defeated. We’re grateful to trusted experts like Lisa Miller (former Florida Deputy Insurance Commissioner, now one of the state’s top insurance advocates) for providing ongoing updates during every legislative session.”

Whitney Ricci, President & Founder
Ricci Insurance Group
Jacksonville, FL

“Thank you for the information. I enjoy the info that you share and in turn, I share with my daughter and her husband. Sending love and best wishes to you!”

Paula, lifelong hometown of Plant City pal

“Congrats on your 17- year anniversary at Lisa Miller & Associates®!  You have created an awesome legacy and helped numerous companies, agents, and clients!  Enjoy listening to your podcasts and reading your newsletter!  Best way to keep up with what is happening in the FL insurance world.”

William McArthur, VP of Claims
Claims Adjustment Group (CAG)

“I really like your newsletter. It’s informative and to the point, even to the layperson. You are absolutely an asset to your industry. Keep it up please!”

Rivers H. Buford, III, Veteran Florida legislative and regulatory leader, retired

“Lisa Miller is a true champion for the insurance industry, with her regular updates! We appreciate all you do and keeping us up to date on priority issues!”

Gillian Lloyd, Account Executive
Zywave
Milwaukee, WI

“You are under-thanked and under-appreciated for all the work you do for our industry but I’m one guy who really appreciates the information you gather and share.  Many times I pass it along to my clients. Many thanks.”

Dan Brown, Sr., President
Brown and Brown Insurance
Orlando, FL

“Wow, what a great picture and worth a thousand words! I’ve been reading/listening religiously to your newsletters/podcasts. They’ve been a tremendous source of information. Thank you!”

Austin Perez, Senior Policy Advisor
National Association of Realtors®
Gulf Breeze, FL

“Lisa, thank you for sending your newsletter to me. It keeps me up with news I can use. I hope all is well with you and wish you continued success.”

George E. Kelly, Jr.
GK Consulting LLC
Hartford, CT

“I do not know how to say in words the heartfelt thankfulness that you took the time to listen to me, heard me, and then TOOK action to get something done after the long emotional and FINANCIAL struggle with…the hardship of paying upfront for all the repairs from Hurricane Sally. I cannot say enough of how I appreciate you, your attitude of wanting to help people and the next step to actually take action to do something is amazing.”

Ramona Speer, Realtor®
Gulf Breeze, FL

“Another great Newsletter on Florida industry this week.  Your service and advocacy in Florida is very important to keeping me updated and apprised of the Florida insurance laws, trends and overall environment.  Something similar is very much needed in Louisiana, too.”

Jennifer Tedesco, Esq., Claims Director
Pharos Claims Services
Orlando, FL

“Lisa is truly an insurance industry dynamo who operates her business with integrity and zealous representation. She is the person that legislators call upon when they have questions regarding necessary insurance reforms. Lisa is a tireless advocate for the protection of all Floridians and their property.”

Greg Holder, Retired Judge and Attorney
Zinober Diana & Monteverde P.A.
Tampa, FL

“Keep informing and fighting!”

Mary Ann Medina, VP Client Partnerships
Charles Taylor
Lake Mary, FL

“I have followed your weekly newsletter and podcasts and now have a full appreciation for what you bring to this industry.  You are an inspiring force, plain and simple.  I wanted you to know that you make a difference.  Thank you for all you do!”

Jeffrey Karam, CPCU
Bradenton, FL

“Hello Lisa, EXCELLENT articles! I love your newsletter. Already shared with my office!”

Ana Regina Myrrha, Agency Principal
American Insurance Point
Orlando, FL

“I really do enjoy your newsletter – it is fantastic for the insurance industry in Florida.”

Bill Wilson, former PURE SAC Chair
PURE Insurance Company

“I absolutely loved your AM Best Interview – watched it twice! You have always been so impressive and inspiring to the insurance profession. The interview packed so much information into just a few minutes. Thanks for sharing. Please don’t stop, we all enjoy your insight.”

John Burkholder, Principal
Municipal Partners, LLC
2016 Public Risk Manager of the Year

“Lisa, I was delighted to get your newsletter. It is very professional and a great read about what’s going on. It was good to see you doing the things you’ve always done so well. You were always a great source of input when I was in the Capitol and glad to see you are still providing such great assistance.”

Frank Messersmith, former Florida state representative, 1980-1990

“Thank you, Lisa, for your tireless work on behalf of the industry and the citizens of Florida. This post is incredibly comprehensive and helpful. Stay safe my friend.”

Mel Russell, President & CEO
Russell Insurance Consulting
St. Petersburg, FL

“Thank you Lisa for staying on top of, as well as advocating, for Florida residents and legislative reform. Your newsletters are very informative and enjoy reading the points of view.”  

Shawna Miller, Sr. Claims Quality Assurance & Compliance Manager
Florida Peninsula Insurance Company
Jacksonville, FL

“Lisa is a wealth of knowledge and produces some very useful content. I read her newsletter every week, it has great content, and I learn a lot. Thank you for being such an advocate Lisa and educating all of us.”

Tim O’Keefe, Director
KW Property Management & Consulting
Fort Lauderdale, FL

“The great thing about reading your newsletter Lisa, is that I can 100% trust that the info in it is completely accurate. Thank you for the time that you invest in this newsletter to keep everyone informed on new things going on in the industry.”

Lori Hall, Business Development Manager
Haag

“Lisa, you will always be a public servant and your newsletters have shared valuable information to many. These newsletters are not five minute follow up reports. You’ve been to these disasters first hand and understand people lose everything and the elderly are the most vulnerable. It’s truly sad. Thank You for being sincere, when most are looking for ratings.”

John Greer, retired from construction, Plant City

“Lisa this is another great newsletter, and we appreciate the time and energy you put into these informative updates – you are on top of these topics!”

Mike Graham, CEO
Smart Vent Products, Floodproofing.com, & Risk Reduction Plus
Juno Beach, FL

“Just wanted to say that I thoroughly love your newsletter. It’s is always informative and insightful to the ins and outs of our industry.  You are an inspiration and an important asset in the insurance world.  Keep up the great work!” 

Cynthia Scott, President
University Insurance Group
Davie, FL

“Just a quick note to say I always enjoy reading your newsletter. I have found many occasions to share it with family and friends who can’t understand why their insurance is expensive, as well as fellow employees. It is a great source of information in general, and especially helpful during the hectic times when work requires that I focus more narrowly on the task at hand, as it helps me keep sight of the big picture.”

Adam Marmelstein, Director of Agency & Market Services

“Thank you for all you do for the industry and the Verisk team. We are forever grateful and excited for the future. Getting your insight in my inbox is exactly what I need!”

John Haddad, Director of Product - XactAnalysis
Verisk Claims

“Just a quick note to let you know how much I have appreciated your newsletter over the years and the assistance they offer for those in the field of claims. We depend on the information more than you will ever know!”

Laurie Rasberry, Chief Claims Officer
Acorn Claims
Prosper, Texas

“Great article on Risk Rating 2.0!”

Austin Perez, Senior Policy Representative for Federal Housing, Valuation, Insurance and Commercial Issues
National Association of Realtors
Washington, D.C.

“Wow, what a dazzling amount of expertise and content, Lisa! You continue to amaze after 40-years of being amazing. Your newsletter is extraordinary. Congratulations!”

D. Joel Whalen, Associate Professor
DePaul University Kellstadt Graduate School of Business & Past President, Association for Business Communication

“I wanted to write to tell you that this newsletter is the best in the industry. I look forward to it every week! Thank you for all that you do.”

Rebecca Leadbeater, Regulatory Compliance Analyst
Frank Winston Crum Insurance
Clearwater, FL

“Your newsletter is fabulous!  I greatly appreciate the topics you expose, so that insurance professionals like myself can keep up with the latest events that affect the public we serve and ourselves.”

Cynthia Hoehn, Independent Property & Casualty Personal Lines insurance agent
Clermont, FL

GET THE LATEST UPDATES IN YOUR INBOX FOR FREE!

SUBSCRIBE NOW

READ THE LATEST LMA NEWSLETTER ONLINE NOW

READ NOW

331 N. Monroe Street
Tallahassee, FL 32301
(850) 222-1041
[email protected]

*DBE certified through affiliate Lisa Miller Consultants

© Copyright 2008 - 2025
Lisa Miller & Associates®
All Rights Reserved
Managed by SiteBolts