• Home
  • About Us
    • Our History & Accomplishments
    • Our Leader
    • LMA Gives
    • Photo Gallery
    • Library & Resources
  • Services
    • Assignment of Benefits & Insurance Litigation
    • Associations & Nonprofits
    • Business Development & Procurement
    • Education
    • Energy & Environment
    • Emergency Management
    • Flood Insurance & Resilience
    • Healthcare
    • Insurance/Financial Services
    • Legislative & Regulatory Monitoring
    • Marketing Intelligence
    • Property & Casualty Insurance
    • Public Relations
  • Legislative Updates / News / Podcasts
  • Contact
  • Home
  • About Us
    • Our History & Accomplishments
    • Our Leader
    • LMA Gives
    • Photo Gallery
    • Library & Resources
  • Services
    • Assignment of Benefits & Insurance Litigation
    • Associations & Nonprofits
    • Business Development & Procurement
    • Education
    • Energy & Environment
    • Emergency Management
    • Flood Insurance & Resilience
    • Healthcare
    • Insurance/Financial Services
    • Legislative & Regulatory Monitoring
    • Marketing Intelligence
    • Property & Casualty Insurance
    • Public Relations
  • Legislative Updates / News / Podcasts
  • Contact
  • MENU

Hurricanes Spotlight Need for Resilient Construction

SHARE THIS

By Fred Malik, Managing Director of FORTIFIED at the Insurance Institute for Business & Home Safety

Fred Malik. Courtesy, Insurance Institute for Business & Home Safety

As communities across Florida begin to rebuild in the wake of Hurricanes Helene and Milton, it is important to understand the role that resilient construction plays in limiting damage from severe weather. While it’s too early to measure the full impact of these two hurricanes accurately, studies of prior storms make it clear that homes built to the modern Florida Building Code (FBC) or voluntary beyond-code resilient construction standards, such as FORTIFIED, suffer less damage, allowing residents to recover more quickly.

Late last year, the Insurance Institute for Business & Home Safety (IBHS) released a report showing that while Hurricane Ian caused extreme damage due to storm surge, it also clearly demonstrated the effectiveness of modern building codes, uniform implementation and consistent enforcement in preventing wind damage. Properties built after 2002, when the FBC was first adopted based on lessons learned from Hurricane Andrew, saw substantially less devastation from high winds.

For single-family homes assessed in this study, those built prior to the modern FBC (2002–present) had damage severities on average 1.9 times higher than those built under the modern FBC. Likewise, of the homes that likely experienced peak winds above 130 mph, those built prior to the modern FBC, on average, had 2.3 times higher mean damage severities than modern FBC homes. It is estimated that the modern FBC may have saved between $1 billion and $3 billion in structural damage to single-family homes alone. Amid the storm’s overall destruction, this was a positive result.   

A similar study by North Carolina State University’s Institute for Advanced Analytics analyzed insurance claims from Hurricanes Dorian, Florence, Matthew and Isaias to evaluate the effectiveness of roofs installed to the FORTIFIED standard, which is similar to the current FBC, yet adds a few requirements and includes third-party verification. The study found that homes with FORTIFIED roofs had a 34.5% reduction in claims. Owners of FORTIFIED homes that did file a claim had an average of 22.7% less damage than other homeowners.

The results of these studies indicate that Florida homes built or re-roofed to the current FBC should perform well during storms.  However, IBHS research shows there are still steps you can take to better protect your home from the next storm. More importantly, if you live in one of the millions of homes built before Florida adopted one of the strongest building codes in the country, adding a FORTIFIED Roof and impact protection for windows can significantly reduce your risk of damage from the future hurricanes.

Going a Step Beyond Code

Elevated homes with tin roofs in Florida to protect them from flooding and wind damage. Courtesy, GAO

Florida has never ranked lower than second in Rating the States, a flagship report evaluating building code adoption and enforcement in the 18 states along the Gulf and Atlantic coasts, issued by IBHS every three years. As the study indicates, the state’s stringent code, uniform adoption and solid enforcement help Florida homeowners better prepare for storms. Yet, homeowners can take another step to increase their home’s resilience.

Whether building new, renovating or re-roofing, homeowners can ask their contractors to follow the FORTIFIED standard, which was developed by IBHS after decades of research. FORTIFIED offers three levels of protection (Roof, Silver and Gold), allowing homeowners to determine their level of resilience. Some of the advantages of FORTIFIED include:

  • Roof deck attachment: FORTIFIED requires all roof decking to be attached with ring shank nails at 4 inches on-center. This can double the amount of uplift force a roof can withstand.
  • Locked edges: Drip edge flashing is installed over the underlayment to seal the vulnerable roof edge. This can help keep wind and pressure from getting into a home and causing a cascade of damage that could even jeopardize its structural integrity.
  • Impact protection: At the Silver and Gold levels, impact protection for windows is required throughout all of Florida.
  • Verification: An independent, third-party FORTIFIED evaluator must submit documentation showing construction materials and installation meet FORTIFIED requirements. IBHS then reviews the documentation, verifies it meets the standard and issues a FORTIFIED designation.

In addition to the science-backed standard and the verification process, FORTIFIED offers a directory of certified FORTIFIED providers.  All FORTIFIED evaluators, roofing contractors and professionals (engineers, architects and general contractors) have met rigorous qualification requirements and completed training courses specifically designed to ensure a thorough understanding of FORTIFIED requirements. Contractors wishing to learn more about the certification process can visit the FORTIFIED website.

Because of its demonstrated effectiveness, a FORTIFIED designation from IBHS may make a home more attractive to insurance companies. Some carriers are more willing to cover a home with a FORTIFIED designation and may also offer specific FORTIFIED discounts. In a growing number of markets throughout the country, insurers also offer FORTIFIED endorsements, which pay for a roof to be upgraded to the FORTIFIED standard if it is being replaced due to a covered loss.

The small details required by the FORTIFIED standard can have a big impact on a home’s ability to withstand the next storm, and the program’s verification process provides peace of mind that those details have been done right. That’s why nearly 70,000 homeowners across 31 states have built or re-roofed to the FORTIFIED standard.

Fred Malik, widely recognized as “FORTIFIED Fred,” is a seasoned expert in resilient construction with over 30 years of dedicated industry experience.  He currently serves as the Managing Director of the FORTIFIED building programs at the Insurance Institute for Business & Home Safety (IBHS), where he has spent the last fifteen years spearheading initiatives to enhance the durability and resilience of buildings nationwide.  You can reach him at [email protected].

LMA Newsletter of 10-28-24

SHARE THIS

Tags: Building Materials, Building Performance, Building Products, Building Safety, Building Science, FEMA, Flooding, Florida Building code, Florida Property Insurance, FORTIFIED program, Fred Malik, Hurricane Damages, Hurricane Helene, Hurricane Milton, hurricanes, Insurance Claims, Insurance Institute for Business and Home Safety, Mitigation, Resilience, Roofing, Underlayment

“Keep informing and fighting!”

Mary Ann Medina, VP Client Partnerships
Charles Taylor
Lake Mary, FL

“A high-profile attempt to undo recent litigation reforms that helped stabilize the insurance market was successfully defeated. We’re grateful to trusted experts like Lisa Miller (former Florida Deputy Insurance Commissioner, now one of the state’s top insurance advocates) for providing ongoing updates during every legislative session.”

Whitney Ricci, President & Founder
Ricci Insurance Group
Jacksonville, FL

“Thank you for all you do for the industry and the Verisk team. We are forever grateful and excited for the future. Getting your insight in my inbox is exactly what I need!”

John Haddad, Director of Product - XactAnalysis
Verisk Claims

“Lisa, I was delighted to get your newsletter. It is very professional and a great read about what’s going on. It was good to see you doing the things you’ve always done so well. You were always a great source of input when I was in the Capitol and glad to see you are still providing such great assistance.”

Frank Messersmith, former Florida state representative, 1980-1990

“Lisa Miller is a true champion for the insurance industry, with her regular updates! We appreciate all you do and keeping us up to date on priority issues!”

Gillian Lloyd, Account Executive
Zywave
Milwaukee, WI

“Thank you, Lisa, for your tireless work on behalf of the industry and the citizens of Florida. This post is incredibly comprehensive and helpful. Stay safe my friend.”

Mel Russell, President & CEO
Russell Insurance Consulting
St. Petersburg, FL

“I wanted to write to tell you that this newsletter is the best in the industry. I look forward to it every week! Thank you for all that you do.”

Rebecca Leadbeater, Regulatory Compliance Analyst
Frank Winston Crum Insurance
Clearwater, FL

“I really do enjoy your newsletter – it is fantastic for the insurance industry in Florida.”

Bill Wilson, former PURE SAC Chair
PURE Insurance Company

“Great article on Risk Rating 2.0!”

Austin Perez, Senior Policy Representative for Federal Housing, Valuation, Insurance and Commercial Issues
National Association of Realtors
Washington, D.C.

“I do not know how to say in words the heartfelt thankfulness that you took the time to listen to me, heard me, and then TOOK action to get something done after the long emotional and FINANCIAL struggle with…the hardship of paying upfront for all the repairs from Hurricane Sally. I cannot say enough of how I appreciate you, your attitude of wanting to help people and the next step to actually take action to do something is amazing.”

Ramona Speer, Realtor®
Gulf Breeze, FL

“Congrats on your 17- year anniversary at Lisa Miller & Associates®!  You have created an awesome legacy and helped numerous companies, agents, and clients!  Enjoy listening to your podcasts and reading your newsletter!  Best way to keep up with what is happening in the FL insurance world.”

William McArthur, VP of Claims
Claims Adjustment Group (CAG)

“I absolutely loved your AM Best Interview – watched it twice! You have always been so impressive and inspiring to the insurance profession. The interview packed so much information into just a few minutes. Thanks for sharing. Please don’t stop, we all enjoy your insight.”

John Burkholder, Principal
Municipal Partners, LLC
2016 Public Risk Manager of the Year

“Another great Newsletter on Florida industry this week.  Your service and advocacy in Florida is very important to keeping me updated and apprised of the Florida insurance laws, trends and overall environment.  Something similar is very much needed in Louisiana, too.”

Jennifer Tedesco, Esq., Claims Director
Pharos Claims Services
Orlando, FL

“Lisa, you will always be a public servant and your newsletters have shared valuable information to many. These newsletters are not five minute follow up reports. You’ve been to these disasters first hand and understand people lose everything and the elderly are the most vulnerable. It’s truly sad. Thank You for being sincere, when most are looking for ratings.”

John Greer, retired from construction, Plant City

“Hello Lisa, EXCELLENT articles! I love your newsletter. Already shared with my office!”

Ana Regina Myrrha, Agency Principal
American Insurance Point
Orlando, FL

“I really like your newsletter. It’s informative and to the point, even to the layperson. You are absolutely an asset to your industry. Keep it up please!”

Rivers H. Buford, III, Veteran Florida legislative and regulatory leader, retired

“Lisa, thank you for sending your newsletter to me. It keeps me up with news I can use. I hope all is well with you and wish you continued success.”

George E. Kelly, Jr.
GK Consulting LLC
Hartford, CT

“You are under-thanked and under-appreciated for all the work you do for our industry but I’m one guy who really appreciates the information you gather and share.  Many times I pass it along to my clients. Many thanks.”

Dan Brown, Sr., President
Brown and Brown Insurance
Orlando, FL

“The great thing about reading your newsletter Lisa, is that I can 100% trust that the info in it is completely accurate. Thank you for the time that you invest in this newsletter to keep everyone informed on new things going on in the industry.”

Lori Hall, Business Development Manager
Haag

“Just wanted to say that I thoroughly love your newsletter. It’s is always informative and insightful to the ins and outs of our industry.  You are an inspiration and an important asset in the insurance world.  Keep up the great work!” 

Cynthia Scott, President
University Insurance Group
Davie, FL

“Lisa is a wealth of knowledge and produces some very useful content. I read her newsletter every week, it has great content, and I learn a lot. Thank you for being such an advocate Lisa and educating all of us.”

Tim O’Keefe, Director
KW Property Management & Consulting
Fort Lauderdale, FL

“Thank you for the information. I enjoy the info that you share and in turn, I share with my daughter and her husband. Sending love and best wishes to you!”

Paula, lifelong hometown of Plant City pal

“Just a quick note to say I always enjoy reading your newsletter. I have found many occasions to share it with family and friends who can’t understand why their insurance is expensive, as well as fellow employees. It is a great source of information in general, and especially helpful during the hectic times when work requires that I focus more narrowly on the task at hand, as it helps me keep sight of the big picture.”

Adam Marmelstein, Director of Agency & Market Services

“What a great outreach and platform. God Bless.”

Ken Donohue, Former Inspector General
U.S. Department of Housing and Urban Development (HUD)

“Your newsletter is fabulous!  I greatly appreciate the topics you expose, so that insurance professionals like myself can keep up with the latest events that affect the public we serve and ourselves.”

Cynthia Hoehn, Independent Property & Casualty Personal Lines insurance agent
Clermont, FL

“I have followed your weekly newsletter and podcasts and now have a full appreciation for what you bring to this industry.  You are an inspiring force, plain and simple.  I wanted you to know that you make a difference.  Thank you for all you do!”

Jeffrey Karam, CPCU
Bradenton, FL

“Wow, what a dazzling amount of expertise and content, Lisa! You continue to amaze after 40-years of being amazing. Your newsletter is extraordinary. Congratulations!”

D. Joel Whalen, Associate Professor
DePaul University Kellstadt Graduate School of Business & Past President, Association for Business Communication

“Thank you Lisa for staying on top of, as well as advocating, for Florida residents and legislative reform. Your newsletters are very informative and enjoy reading the points of view.”  

Shawna Miller, Sr. Claims Quality Assurance & Compliance Manager
Florida Peninsula Insurance Company
Jacksonville, FL

“Lisa this is another great newsletter, and we appreciate the time and energy you put into these informative updates – you are on top of these topics!”

Mike Graham, CEO
Smart Vent Products, Floodproofing.com, & Risk Reduction Plus
Juno Beach, FL

“Keep up the great work, Lisa! I enjoy your updates!”

John Askins, Former Director
Florida Department of Financial Services, Division of Insurance Fraud

“Lisa is truly an insurance industry dynamo who operates her business with integrity and zealous representation. She is the person that legislators call upon when they have questions regarding necessary insurance reforms. Lisa is a tireless advocate for the protection of all Floridians and their property.”

Greg Holder, Retired Judge and Attorney
Zinober Diana & Monteverde P.A.
Tampa, FL

“Just a quick note to let you know how much I have appreciated your newsletter over the years and the assistance they offer for those in the field of claims. We depend on the information more than you will ever know!”

Laurie Rasberry, Chief Claims Officer
Acorn Claims
Prosper, Texas

“Wow, what a great picture and worth a thousand words! I’ve been reading/listening religiously to your newsletters/podcasts. They’ve been a tremendous source of information. Thank you!”

Austin Perez, Senior Policy Advisor
National Association of Realtors®
Gulf Breeze, FL

GET THE LATEST UPDATES IN YOUR INBOX FOR FREE!

SUBSCRIBE NOW

READ THE LATEST LMA NEWSLETTER ONLINE NOW

READ NOW

331 N. Monroe Street
Tallahassee, FL 32301
(850) 222-1041
[email protected]

*DBE certified through affiliate Lisa Miller Consultants

© Copyright 2008 - 2025
Lisa Miller & Associates®
All Rights Reserved
Managed by SiteBolts